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SMTOWN
THEATRE
Enjoy new experiences through the integration of SM Entertainment and advanced IT.

SMTOWN THEATRE

MULTI-FUNTIONAL THEATRE This multi-functional theatre applied SMTOWN THEATRE SMS (Surround Multi Screen) technology to offer hologram musicals/concerts, surround viewing, live performance, and lectures.

smtown theatre

Content Creation The balance between filming technology and sound technology is important in producing a movie, and we have the technology to commercialize this balance.

  • Surround Viewing Filming Technology
    A number of high-definition cameras are operated at the same time to collect panoramic images and present enthusiasm from the concert venue vividly through the video alignment system.
  • Hologram Filming Technology
    It realizes the hologram’s human factor through high-speed shooting using high definition lenses, and by using lenses that share similarity with the human eye and three dimensional lighting.
  • Sound System Standards
    We use the surround sound technology proprietarily developed with our own resources, and this technology can be expanded to up to 48 channels to maximize the sense of space and the sense of being in the space.

Surround Viewing SM Entertainment developed the 'SURROUND VIEWING‘ service so that fans can enjoy the artists’ concerts at the SMTOWN THEATRE located near us and feel the impression they had at the concert venue once again. It presents specially filmed live recordings of an artist’s concert through a large screen that surrounds the audience on three sides using advanced live relaying technology. With its ability to present the recording and also relay a live show in real time, it will emerge as a new concert content business.

Hologram (Reality+Unique) The specially produced hologram gives a feeling that the artist is standing right before the audience and it presents various charms in combination with various special effects.

  • Hologram Concert
    This is a hologram concert, a new type of concert that combines a vivid hologram and presentation that is more brilliant than the actual concert, and it gives the feeling of enjoying a concert of an artist right before your eyes.
  • Hologram Musical
    This is a hologram musical, a new type of musical presented on a scale and with staging that is not possible in ordinary musicals by using holograms and various advanced technologies.