SM Entertainment

2018-10-10 Press Release

에스팀, 모델 에이전시 넘어‘인플루언서-뉴미디어 콘텐츠 제작’ 사업까지 영역 확장

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- 국내 최초 인플루언서-아티스트 매니지먼트 비즈니스 도입
- 패션, 뷰티, 라이프스타일 트렌드를 선도하는 다양한 프로젝트 기획
- ‘디지털 네이티브’ 세대 공략을 위한 뉴미디어 콘텐츠 제작 파트 ‘믹스콘’ 론칭

‘디지털 네이티브’세대가 새로운 소비문화의 주역으로 급부상함에 따라, 대중문화를 넘어서 패션, 뷰티, 라이프스타일, 컬처 등 모든 영역에서 문화 트렌드와 콘텐츠를 좌우하며 그 영향력이 더욱 강력해지고, 패션, 문화, 예술 등 각 분야의 영향력을 가진 인플루언서의 영역이 확장됨에 따라 전문성을 갖춘 인플루언서에 대한 기대 또한 높아지고 있다.

(디지털 네이티브 세대: 미국의 교육학자인 마크 프렌스키 (Marc Prensky)가 처음 사용한 용어로 개인용 컴퓨터, 스마트폰, 인터넷, MP3와 같은 디지털 환경을 태어나면서부터 생활처럼 사용하는 세대를 말한다.)

2004년 모델 에이전시로 시작해 장윤주, 송경아 한혜진, 수주, 아이린, 정호연 등 국내외 톱 모델을 배출한 에스팀은 이제 모델, 엔터테이너를 넘어 전문 크리에이터 및 인플루언서 영입과 양성을 통해 크리에이티브 콘텐츠 기업으로 비즈니스 영역을 넓혀가며 에스팀만의 차별화된 영역을 구축했다. 최근에는 강남구 신사동에 이벤트 홀, 오픈 스튜디오, 모델 아카데미 등을 갖춘 신사옥으로 이전하며 새로운 장을 열고 있다.

톱 모델 매니지먼트를 필두로 패션쇼 기획 등 국내외 패션 업계에서 수년간 축적한 경험들을 바탕으로 2015년 자회사 에스팀 엔터테인먼트를 설립하여 방송, 영화 등에서 두각을 나타내는 모델테이너를 탄생시켰다. 같은 해 아시아를 대표하는 엔터테인먼트 기업인 SM엔터테인먼트 그룹과 전략적 제휴를 체결하여 글로벌 무대로의 진출에 박차를 가하며, 2017년에는 SM엔터테인먼트와 공동으로 ‘스피커’를 설립, 국내 최초 인플루언서 매니지먼트 영역까지 비즈니스를 확대했다.
나아가 올해 초에는 업계 유일의 아티스트 전문 에이전트인 ‘믹스테이지’ 부서를 신설해 패션, 뷰티, 및 아트 분야에서 활발하게 활동중인 전문인력을 양성하고 다양한 브랜드 협업 프로젝트를 지원하고 있다.

현재 에스팀은 엔터테이너 장윤주, 한혜진, 한혜연, 허지웅을 비롯하여 배우 이혜영, 채정안, 김진경, 글로벌 탑 모델 수주, 아이린, 정호연, 일러스트레이터 나난, 섭섭과 비디오그래퍼 윤성현 그리고 제품 디자이너 김충재, 아트디렉터 차인철, 공간 디자이너 김종완 등 약 200여 명의 전속 아티스트가 소속되어 있다. 이들 모두는 또한 각각의 전문 영역에서 인플루언서로서 영향력을 인정 받으며 활동하고 있다.

즉, 에스팀은 브랜드 협업 프로젝트, 패션쇼, 전시회, 문화 행사 등의 이벤트 기획과 진행에서부터 다양한 분야에서 활발히 활동 중인 소속 아티스트의 적극적인 참여와 크리에이티브 콘텐츠를 통해 타겟 층과의 긴밀한 소통을 가능케 하는 인플루언서 마케팅까지 강력한 시너지 효과를 내고 있다.

올 하반기에는 최근 떠오르는 시장인 뉴미디어 콘텐츠 제작 사업을 시작하며 새로운 영역에 도전한다. 단편 영화제작과 방송국과 공동 제작한 패션 프로그램인 <아이엠어모델>, <도전! 수퍼모델 코리아> 시리즈 등의 성공을 바탕으로 뉴미디어 콘텐츠 제작파트 ‘믹스콘’을 론칭했다. 믹스콘은 엔터테인먼트를 기반으로 웹 예능, 드라마, 영화, 팟캐스트 등 오리지널 콘텐츠 및 제휴 콘텐츠를 제작한다. 에스팀만의 감각적인 아이덴티티를 더해 콘텐츠 주 소비층으로 급부상한 디지털 네이티브 세대를 사로잡을 예정이다.

에스팀 그룹 김소연 총괄대표는 “에스팀은 분야를 아우르며 새로운 트렌드를 선도하는 크리에이티브 기업으로 성장했다. 기존의 기획사들이 매니지먼트에 집중했다면, 우리는 아티스트 개개인의 잠재력과 재능 개발을 통해 아티스트와 인플루언서의 영역을 연결하는 콘텐츠 아이콘으로 탄생시키는데 역량을 집중하고 있다.”면서, “아티스트의 역량이 한 영역에 머무는데 그치지 않고 영역을 확장하며 동반 성장할 수 있도록 최선의 노력을 다할 것.”이라고 전했다.

한편, 에스팀은 비즈니스 영역 확장에 따라 전문 신규 인력 채용을 대폭 확대한다. 홍보, 디지털마케팅, 뉴미디어 콘텐츠 제작, 캐스팅, 재무/회계 등 각 부문별 경력 및 신입 사원 채용을 진행 중이다. 모집 부문별 상세 내용은 에스팀 그룹 공식 웹사이트(www.esteemgroup.com)를 통해 확인 후 지원 가능하다.

2018-10-10 Press Release

Eddy Kim releases a new album 'Miles Apart' documentary ... "Dream of Korea's Michael Jackson"

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- Comeback D-1, Eddy Kim Documentary sequential release of music worker!
- Eddy Kim Mini Album 3 'Miles Apart'
- Release Date (11th) Music concert, V live 'Loop Top Live' held! Active activity notice

Singer-songwriter Eddy Kim released a documentary about his music story ahead of his comeback.

MYSTIC Entertainment released its video titled 'Eddy Kim Documentary' Miles Apart 'on the official SNS on the 9th.

Eddy Kim's narration begins with a preview of Eddy Kim's studying in Boston while studying in the United States.

"The time I had in Boston was very special," Eddy Kim said. "I dreamed everyday and practiced constantly."

"At the time I dreamed of Michael Jackson in Korea. These times were very precious to me. My life has changed completely. "

A documentary featuring Eddy Kim's music machine will be released in sequence.

Meanwhile, Eddy Kim will release his third mini album "Miles Apart" at 6 pm on November 11. This album is a new album released by Eddy Kim in 3 years and 9 months, and you can feel the ripped sensibility and music of Eddy Kim on the theme of farewell.

In particular, Eddy Kim has played a role as an executive producer of all songs, composition and visuals including album jackets.

The new album 'Miles Apart' contains six songs including 'Trace', 'Last', '사랑 모양', '달라', '초능력' and 'Miles Apart'.

With the release of the new album highlights medley, Eddy Kim's soft tones and sophisticated melodies make up the album's ambition.

Eddy Kim will release his new song on November 11 with a music appreciation conference and Naver V live 'Loop Top Live'.

- Google translation.

2018-10-10 Press Release

Musical actor Choi Yun Woo, appeared in SBS drama '흉부외과'!

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Role of organ transplant coordinator 'Kim Kyung Ah'
Stable acting ability accumulated in many stages
I am looking forward to working on a stage next to a cathode ray tube

Musical actor Choi Yun Woo announced his appearance on the drama '흉부외과'.

SBS drama '흉부외과' is the story of a desperate thoracic surgeon who is in a dilemma situation. Choi Yun Woo will play the role of organ transplant coordinator 'Kim Kyung Ah' and add vitality to the play.

Choi Yun Woo Musical "김종욱 찾기','빨래','사의찬미', '여신님이 보고 계셔', and learn to take the heroine of a number of performances by introducing a stable acting and pitting veteran with proven skills. In addition, she has appeared in SBS '피노키오' and JTBC '선암여고 탐정단' and expanded her activity spectrum by radiating her presence in CRT.

With her delicate acting ability and character digestion power built up through stage and CRT, she is expected to show off her own acting colors in SBS '흉부외과'.

Meanwhile, SBS drama '흉부외과' is broadcast every Wednesday and Thursday at 10 pm.

- Google translation.

2018-10-09 Press Release

NCT 127, American ABC signboard program 'Jimmy Kimmel Live!' Appeared!

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New song 'Regular' debut in the US terrestrial TV gorgeous! "K-POP sensation" lighting!
The audience waits for three days and explodes!
'Regular' English version of the music video public, Twitter world's first real-time trend!

NCT 127 (SM) is on the ABC billboard program 'Jimmy Kimmel Live!'

NCT 127 is a music guest on "Jimmy Kimmel Live!" Broadcasted on ABC at 11:35 pm ET on October 8th. The first regular album title song "Regular" With a brilliant performance and a successful US debut stage, captured the eyes and ears of local viewers.

On this day, the production team of "Jimmy Kimmel Live!" Noticed NCT 127 as a "sensation of K-POP" from the pre-broadcast preview, and NCT 127 appeared with introduction of Jimmy Kimmel, MC of late program, And the album's song 'Come Back', including 'Regular' and 'Cherry Bomb', 'Fire Truck', 'LIMITLESS', and 'Come Back', all of which will lead to explosive shoutings and cheers I got it.

In addition, the recording of the 'Jimmy Kimmel Live!' Performance was received by the news of the NCT 127, and the ticket was quickly reacted to it. In front of the outdoor studio where the stage recording was performed, Local fans were waiting for the night and waiting for the show attracted attention.

In addition, the fans waved support songs and Korean placards throughout the performances, and they showed off singing together. After the performance, they cheerfully supported their names with their loud voices. They also supported NCT 127 Of the world.

In addition, prior to the show, the English version of the song 'Regular' was released on the YouTube SMTOWN channel, as well as the English version of 'Regular' in the 'World Record' of Beats 1, an Apple music radio channel by famous DJ Zane Lowe The NCT 127 interview with the music source was open, and the related keywords became the first in the global Twitter real-time trend, confirming once again the global power of NCT 127.

Meanwhile, "Jimmy Kimmel Live!" Is a representative program of American ABC which is broadcasted every Monday to Friday at 11:35 pm by celebrity comedian Jimmy Kimmel. It consists of interviews and performances, Famous movie actors John Goodman and Regina Hall appeared as talk guests and collected topics.

- Google translation.

2018-10-09 Press Release

NCT 127, 'UP NEXT' artist selected by Apple Music! Live events are also great!

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All five songs including 'Regular' It's hot in LA night!
'Regular' English version, Apple Music and iTunes comprehensive music video charts at the same time!

NCT 127 (SM), the US debut promoter, warmed up the night in Los Angeles.

NCT 127 will be hosting an Apple Music Live event 'APPLE MUSIC UP NEXT WITH NCT 127' at SKYLINE 204, a roof top lounge in Los Angeles, California, on October 8 (local time). The show will feature an intense mix of music and powerful performances And the local fans got warm response.

In particular, NCT 127 was selected as the first Asian singer on "UP NEXT", which was released on October 1st, for Apple Music, which is expected to perform the most for this month. UP NEXT "promotion, and on October 3, the ticket reservation was opened at 1iota in the US online booking site.

On this day, NCT 127 released 5 regular songs including 'Regular', 'Fire Truck', 'LIMITLESS', 'Cherry Bomb' and 'TOUCH' Unique performances and charisma showcased the stage where the audience was enthusiastic.

In addition to the fans' enthusiastic chatter and enthusiastic cheers, the fans were not only raising their enthusiasm, but also the NCT 127's ABC 'Jimmy Kimmel Live!' And it is expected to be more exciting as the scene of the film will be opened later through Apple Music.

In addition, the premiere 'Regular' English-language music video ranked No. 1 on both Apple Music and iTunes's comprehensive music video charts, confirming the global aspect of NCT 127, which has gained much popularity in the country.

On the other hand, NCT 127's regular album 'NCT # 127 Regular-Irregular' will be released on various music sites such as Melon, Genie, iTunes, Sporty Pie, Apple Music and Xiami Music on the 12th.

- Google translation.

2018-10-09 Press Release

'백일의 낭군님' Doh KYUNG SOO's true story goes to the theater!

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Proved to be 'non-substitutible' modifiers.
Did she remember? The intense ending of DOH KYUNG SOO, which made viewers unable to sleep!

The truth of DOH KYUNG SOO (EXO D.O., SM) went to the house theater.

DOH KYUNG SOO has been loved by many people, expressing his character with his eyes and voice, playing the role of "Lee Yul", the prince who lost his memory due to the attack on the TVN drama‘백일의 낭군님’.

Particularly, ‘백일의 낭군님’started with the highest audience rating in the past, and 9 episodes broadcast on Oct. 8 showed an average of 9.1%, up to 11.0% (paid platform nationwide / provided by Nielsen Korea) The above proved once again popular.

In the last episode, Lee Yul, who had left for Hanyang to find out that he was not really Won Deuk, met with Mu Yeon (Kim Jae Young) who was chasing him and returned to Song Joo Hyun with an unknown expression. Hong Shim (Nam Ji Hyun) kissing the scene, the broadcast ended, and the question of what happened next has been amplified.

Through this time, DOH KYUNG SOO has got a hot reaction to viewers by completing melodic narratives by persuasively drawing deep inner emotions such as jealousy and anger coming from confused and miserable memories lost in memory.

On the other hand, Won Deuk and Hong Shim 's 100 - day romance, which has fallen from a prince to a useless man in a prisoner, is broadcast every Monday and Tuesday at 9:30 pm on Tuesday.

- Google translation.

2018-10-09 Press Release

'Latin SUPER JUNIOR' once again passed!

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ITunes Comprehensive Album Chart # 26 in the World!
Special Mini Album 'One More Time' Comeback Showcase!

SUPER JUNIOR finished a comeback showcase with great success.

SUPER JUNIOR held a showcase to commemorate the release of special mini-albums at MGM COTAI, the first dynamic theater in Asia, at 6 pm (local time) on the 8th, and the title song "Black Suit" More Chance ',' Sorry, Sorry ', which recorded mega hit all over the world, and greetings in English, Chinese and Korean.

One more time (Otra Vez) (SJ ver.) 'Stage, which was originally released through a showcase, is the first to be released through a showcase. It is a strong, yet passionate performance, I got it.

The event will also include more than 40 events, including Apple Daily, Cable TV, TVB, Hong Kong's leading media, Myaopai, Aidou, Weifang, Taiwan MTV, ELLE Taiwan, Macau TDM and Macau Cable TV Over-the-clock Chinese media, TV, and online channels all fought together to compete in a heated coverage.

In addition, SUPER JUNIOR's special mini album "One More Time" released on the 8th was released in the iTunes comprehensive album chart in Mexico, Argentina, Chile, Colombia, Bolivia, Ecuador, Guatemala, Peru, Qatar, Taiwan, Hong Kong, Indonesia, , SUPER JUNIOR's unrivaled popularity in the world, including the UAE, Vietnam, Cyprus, Oman, Indonesia, Saudi Arabia, Macao, Malaysia, Panama, El Sabadore, Malta and Japan.

- Google translation.

2018-10-08 Press Release

NCT 127, ABC 'Mickey's 90th Spectacular' is the only standing ovation!

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New song 'Regular' stage attracts local audience!

NCT 127 (SM), a US debut promoter, successfully completed Mickey's 90th Spectacular.

NCT 127 was the only Asian singer to be invited to Mickey's 90th Spectacular, ABC's largest broadcasting company in the United States, and received an explosive response on October 6 (local time) at the LA Shrine Auditorium.

On the day of the show, NCT 127 provided a powerful stage for the new song "Regular", which was the only one of the participating artists to lead the standing audience applause and the hottest cheers.

In addition, NCT 127 also showed off outstanding suits in the red carpet event before the performance, and made fluent interviews with fluent English. In addition to greeting Mickey Mouse, Meghan Trainor and Tori Kelly, I caught my eye.

In addition, the show will be broadcast on ABC on November 4 (5 pm Western Time and 8 pm Eastern Time), so it is likely to attract attention from local viewers.

On the other hand, NCT 127 will release its first regular album 'NCT # 127', which consists of 11 tracks including title song 'Regular', on various music sites such as Melon, Genie, iTunes, Sporty Pie, Apple Music, Regular-Irregular '.

- Google translation.

2018-10-08 Press Release

'STATION X 0' Hidden Collaboration Bale off!

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John Legend X WENDY duet song 'Written In The Stars' released on October 19 at 6 pm!
Meeting global artists and national treasury tone goddesses, global attention!

The hero of Hidden Collaboration of 'STATION X 0' finally took off his veil.

The 5th runner up of 'STATION X 0' is John Legend, a world-renowned artist, and the popular girl group Red Velvet member WENDY (SM). Their duet 'Written In The Stars' will be released on October 19 at 6 pm Melon, Genie , iTunes, Apple Music, Sporty Pie and other music sites will be released through the global music fans are expected to be a hot interest.

In particular, John Legend is a major member of Get Lifted Film Co., which is a popular multi-platinum singer-songwriter and La La Land production company. He has won the Grammy Awards 10 times, Academy Awards, Golden Globe He won the award at the awards ceremony of the year, the producer Emmy Award at the NBC 'Jesus Christ Superstar Live in Concert' this year and became one of the 15 artists who recorded the EGOT 's Grand Slam, -POP Artist and collaborative sound recordings are expected to bring together a big topic for the first time.

In addition, WENDY has become a popular girl group with a hit-march for every song released, including 'Dumb Dumb', 'Russian Roulette', 'Red Flavor', 'Peek-A-Boo', 'Bad Boy', 'Power Up' As a member of Red Velvet, he proved his talent as a vocalist with beautiful tone and singing skills through various collaborations and drama OST, and he will focus attention on the express collaboration of two people who will show this duet song see.

Meanwhile, 'STATION X 0' is a spin-off version of SM digital sound source channel 'STATION' and is part of cultural project of SKT culture brand '0'. In August, TAEYEON X MeloMance 'Page 0', BAEKHYUN X Loco 'YOUNG', CHANYEOL X SEHUN 'We Young', SEULGI X SINB X CHUNGHA X SOYEON 'Wow Thing' and so on.

- Google translation.

2018-10-08 Press Release

'Latin SUPER JUNIOR' comeback D-DAY!

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#Macau Showcase #Whole song Latin pop #NAVER V live
Special Mini Album All songs and 'One More Time' M / V October 8, 6:00 pm!

'SUPER JUNIOR' Latin pop finally unveils.

SUPER JUNIOR released its special mini album 'One More Time' on all music sites including Melon, Genie, iTunes, Sporty Pie, Apple Music, and Xiami Music on October 8, ‘One More Time(Otra Vez)(Feat. REIK)’ music video will also open on the official homepage, YouTube and NAVERTV SMTOWN channels.

REIK, a new band that won the 2009 Latin Grammy Awards Best Pop Album, was featured in the feature film "One More Time (Otra Vez) (Feat. REIK)" The lyrics are impressive.

Also included in the music video are Jeremy Sullivan and Justin Timberlake's 'Take Back The Night' by producer Bruno Mars's 'Finesse (Remix) (Feat. Cardi B)' and Justin Bieber's 'Boyfriend' Darren Craig, director of the 'Now' music video, and Hong Won Ki, director of ZANYBROS, the music video giant, are gathering together the 'Global Dream Team' for SUPER JUNIOR.

In addition, SUPER JUNIOR held a comeback showcase at MGM Theater in MGM COTAI, Asia's first dynamic theater on October 8, with the title song 'One More Time (Otra Vez) (Feat REIK) 'stage, and the showcase scene will be broadcast live around the globe from 7 pm on the NAVER V LIVE SMTOWN channel.

On the other hand, the new album 'One More Time' is composed of all the tracks including the title track, all of which are Latin pop, and it is attracting interest as a unique musical track that only SUPER JUNIOR can debut 14 years.

- Google translation.