The Future of Culture Technology!

Introducing the journey of SM Entertainment, which began in 1995.

All years ~2009 2010~2019 2020~2024


Starting Music Publishing Business

Music Publishing Subsidiary ‘KREATION Music Rights’ Launched


Establishment of a company specializing in metaverse content production technology

Establishment of ‘STUDIO KWANGYA’


Integration of Content Business

Established an intermediate holding company ‘SM Studios’ that integrates & manages non-music businesses–drama/variety shows/new-media sectors


Launching a Global Online Concert Brand 

Established ‘Beyond LIVE Corporation (BLC)’ with JYP Entertainment


Lifestyle, Digital Entertainment Platform Business

Acquisition of ‘Keyeast’ & ‘FNC Add Culture’. FNC Add Culture changed its name to ‘SM Life Design Group’


Advertising Business

Merger & Acquisition of ‘SK M&C(SM C&C)’


Expanding The F&B Business



Mobile Platform Business

SM Mobile Communications Established

Entertainment Theme Park Business

SMTOWN@coexartium Opened


Variety Show, Label Business

HOON Media & Woolim Label Acquisition(SM C&C)

Equity Investment in the label, BALJUNSO Co., Ltd.

Made an equity investment in the hip hop and band music label, BALJUNSO, and established partnerships that embrace underground and indie music

Mobile Karaoke Application Launched

Established ‘everysing Japan’, a three-party joint venture to intensify the digital music business with AVEX Vanguard and Universal Music Japan

Established Dragon Tiger 1 Inc. to Invest in the Culture Business

Established a corporation for a strategic partnership with Media Asia Group Holdings Limited, the largest entertainment company in Hong Kong in order to establish Dragon Tiger Capital Partners L.P., (hereinafter, referred to as “DTCP”), as a media and entertainment investment fund to invest in films and TV program projects in the Chinese market.


Actor, Actress Management 

AM Entertainment Acquisition(SM C&C)


Wine Distribution Business

Established S.M. Entertainment Beijing

Established S.M. Entertainment Beijing Co., Ltd.

Visual Content Business

Acquired KOSDAQ-listed company, BT&I, and changed the title to S.M. Culture & Contents to establish the largest visual media production and actor/MC management company in Asia. The company has been engaged in global video content businesses including TV drama production. The company is also contributing to the propagation of the K-Culture Business Model by combining the existing tour, leisure, and travel businesses of BT&I with Korean Wave and K-POP content

Global Concert Business

Full launch of the concert business through the Hong Kong-based affiliate, DREAM MAKER ENTERTAINMENT


Established S.M. True Co., Ltd

Established the first overseas joint venture, S.M. True with True of Thailand. Engaged in overall management operations for its artists inside Thailand including albums, digital music, product distribution, concerts, and promotion


Karaoke Business

SM Amusement Established

Food & Beverage

SM F&B Established


SM Brand Marketing Established

SM Entertainment USA

Established S.M. Entertainment USA Inc.


China Branch Launched

SM Entertainment China Branch office opened


JAPAN Expansion

SM Entertainment JAPAN Established

Online/Mobile Business

Fandango KOREA Established [Korea’s first entertainment Contents/Online/Mobile Service Company]



April 27, 2000 First company in the entertainment industry to be listed in KOSDAQ (IPO)


Establishment of S.M. ENTERTAINMENT Co., Ltd.

Established S.M. Entertainment Co., Ltd. with the capital of 50 million won